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Brand To Action

  • Clark University Alumni Student Engagement Center 939 Main Street, Room 202 Worcester, MA, 01610 United States (map)

If you are ready to stop guessing and start marketing with purpose, this workshop is for you.

Join us for an interactive, hands-on workshop designed to help you build clarity in your brand and turn that clarity into confident, effective marketing.

Many business owners struggle with inconsistent messaging, unclear positioning, or second-guessing their marketing decisions. It usually starts with one thing: brand clarity. In this session, you will define the foundation of your brand, sharpen your message, and learn how to apply it consistently across your marketing online, in print, and in person.

This workshop is presented at the Small Business Development Center at Clark University. Led by Julie Cornoni of Lighten Up Creative Services and me, this workshop blends strategic brand development with practical marketing application. You will walk away with tangible tools, clearer language, and a stronger understanding of how to show up in your business with confidence.

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April 30

Marketing Essentials: Creating a Marketing Strategy for Your Business

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May 18

Marketing Essentials: Email Marketing for Small Business